This weekend was perfect for any QVC beauty watcher to head into the city and learn, explore, and sample all things beauty. The Beauty Bash event was hosted at the Philadelphia Fillmore in the Fishtown section of the city. QVC showcased some of it's most popular brands and allowed guest to experience it first hand.
Home to some of the hottest brands, Philadelphia area (West Chester) based QVC created an in person space that allowed guest to ask questions of their favorite beauty experts such as Mally Roncal (Mally), Nicholas Perricone (Perricone), Laura Geller (Laura Geller Beauty) and Chaz Dean (WEN).
Ryan Seacrest, host of “American Idol”, co-host of “LIVE with Kelly and Ryan”,kicked off the event on June 7th with an introduction of Polished- a “beauty” line for men. Seacrest and Dr. Harold Lancer created this line to encourage men to take better care of their skin and it debut on QVC the following day. A few other brands provided a sneak sneak peek at some of the exciting new products and brands coming to QVC.
Touching and feeling the products makes shopping easier and the reduced pricing on various products added to the fun. I especially loved being able to mix and mingle with some of my favorite QVC host. I wasn't alone as one woman in attendance stated, “inviting them into my home each week, makes them like family”
After a hiatus, it was great to welcome Beauty Bash back!